New Management Course

“It is clear that for many of our members two websites would make things more difficult, so we are going to keep Netflix as one place to go for streaming and DVDs.

This means no change: one website, one account, one password… in other words, no Qwikster.

While the July price change was necessary, we are now done with price changes.”

Netflix Blog

I couldn’t care less about this Netflix soap opera but there is something very interesting (( from a business case-study perspective )) at a company that decides to annoy the hell out of its users with a bump and segmentation of price in July; split it’s business into two separate companies in September; and, after stock value plummeting and much public outcry about the obvious faults of their business division, decides in October that there will be no separation of the business lines nor another spin-off company.

Does the current management spend any time reflecting about the impacts of their decisions? Or is this just the “HP Board Of Directors” management style school taking pupils?

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