““What is Google? What do they sell?” asks Don Norman, the author of The Design of Everyday Things and a demigod of the design world.
“They have lots of people, lots of servers, they have Android, they have Google Docs, they just bought Motorola. Most people would say ‘we’re the users, and the product is advertising’,” he said. “But in fact the advertisers are the users and you are the product.””
Don Norman — Tech News and Analysis
Via Daring Fireball